Analisis Faktor-Faktor yang Mempengaruhi Minat UMKM Terhadap Penggunaan Uang Elektronik Di Kota Padang

  • Reno Fithri Meuthia Politeknik Negeri Padang
  • Rangga Putra Ananto Politeknik Negeri Padang
  • Zalida Afni Politeknik Negeri Padang
Keywords: E-money, SME, UTAUT, Padang

Abstract

The purpose of the study is to identify the intention to use e-money for SME owners in Padang, West Sumatra. We used the modification of UTAUT model and added Power Distance and Long Time Orientation as new variables. Data  were gathered from 128 SME owners who never use e-money in their business activities. Data obtained were analyzed using multiple linear regression analysis for hypotheses testing. The results showed that Social Influence was the most strongly affected behavioral intention to use e-money followed by Performance Expectancy, Power Distance  and  Effort Expectancy.

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Published
2020-06-01
How to Cite
Fithri Meuthia, R., Putra Ananto, R., & Afni, Z. (2020). Analisis Faktor-Faktor yang Mempengaruhi Minat UMKM Terhadap Penggunaan Uang Elektronik Di Kota Padang. Akuntansi Dan Manajemen, 15(1), 143-155. https://doi.org/10.30630/jam.v15i1.113